A marketing expert who believes that marketing is all about story-telling. With an experience of over 10+ years, my marketing technique lies in building a long-term relationship with clients and customers. I have been effectively and successfully involved in brand building, strategizing marketing programs, and increasing sales and company growth. I am highly resolute, enthusiastic, successful with exposure to diversified multinational environments. I work with a focus on creating effective solutions challenging environments alongside demonstrating a strong understanding of operations in the US through exceptional research skills.

I believe in building life-long relationships with customers and the brand to make it a success.

HEINZ FOODS

• Responsible for obtaining market research such as current trends and the desires of the customer.
• Creating a target audience and planning campaigns and promotions around them. Training and using the marketing department consisting of 7 employees to conduct surveys, plan market strategies, and implement them.
• Organizing appropriate teams to perform each duty and then oversee their progress to ensure everything is running smoothly.
• Coordinating with other departments to work together.
• Ensuring brand development and analyzing campaign results and modifying if necessary.
• Managing the customer communication cycle and working with all touchpoints.
• Ensuring a smooth flow of communication between customers, clients, and the company.
• Involved in planning digital marketing strategies.
• Implementing digital marketing strategies
• Overseeing the execution of brands and branded materials
• Overseeing all guidelines are met.
• Developing the marketing department’s objectives and motivating the team towards its completion.
• Create content for corporate marketing. 
• Assist with press releases and conferences.
• Internal reporting and other duties.

Samsung Electronics

• The complete responsibility of the yearly sales and marketing strategy for the product assigned.
• Developed marketing plans based on market research conducted.
• Planning out digital marketing strategies.
• Calculating ROI after every marketing campaign.
• Set objectives for Product Managers for the marketing mix and product placement.
• Work with the executive team to confirm strategies and implementing them.
• Drive the right marketing mix (pricing, promotion, channel placement) to ensure Samsung’s business meets its sales and financial objectives.
• Assist with corporate marketing.

Victory Energy Operations LLC

• Strategic planning of digital marketing.
• Market sentiment analysis and reporting to the management
• Resolving customer complaints, and developing solutions
• Designing promotional programs and developing PR campaigns
• Built a highly efficient team of marketing professionals and creating a network of strategies.

BPCM

• Assisted in the marketing plans of New York Fashion Weeks.
• Coordinating press release.
• Daily communication with media
• Planning and integrating digital marketing objectives and plans.

University of St Thomas
MBA – Marketing Management
2006-2009

Cornell University
Bachelors in Business Administration
2003-2006

Duct Tape Marketing Certified Consultant
Issuing authority: Duct Tape Marketing
Issued August 2018

Credential ID CREDLY-1027390291

InBound Certification
Hubspot
Issued August 2019 – Expires August 2020

• Exceptional written and oral communication in the English language.
• Expert in using all operating systems.
• Great interpersonal and communication skills.
• Expansive networking skills.
• Proficient in Word, Excel, and PowerPoint
• Dynamic and results-oriented.
• Open to challenges and taking a logical and calculative approach towards them.

FULL NAME: RAYMOND B. LEE

FATHER’S NAME: BERNARD LEE

DATE OF BIRTH: JANUARY 9, 1984

NATIONALITY: AMERICAN

LANGUAGES: ENGLISH, SPANISH

MARITAL STATUS: MARRIED

CURRENT CITY: FLORIDA

SHALL BE FURNISHED UPON REQUEST